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Child branding: some suggestions

February 23, 2014

Pretend for a minute that you were given the following design problem: develop a moniker, a brand, a descriptor for a one-of-a-kind product....

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Feb-24-14 11:26 AM

Kristinn, you are so lucky! Imagine having a 4 letter first name, marrying into a four letter last name and moving to a four letter street in a four letter town. The funniest comment ever made was by a man filling out a card on me. After the town name he looked up and said, "You're a regular four letter word aren't you?" I couldn't stop laughing, neither could he, and I told him I had never thought of that before.

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